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Girl Scouts – North Carolina Coastal Pines and Fidelity Investments® Offer Investment Literacy Patch Program to Girls of all Ages


Girl Scouts in central and eastern North Carolina can now build financial investment literacy skills through a partnership with Fidelity Investments®. Through the “Let It Grow” Investment Patch Program, girls can unleash their inner G.I.R.L. (Go-getter, Innovator, Risk-taker, Leader)™ and gain the financial skills they need to be successful in life.

The series is an expansion of a pilot partnership between Fidelity Investments and Girl Scouts of the Green and White Mountains, the council serving girls in New Hampshire and Vermont. After great success, this innovative program is now available to over 50,000 Girl Scouts in three additional Girl Scout councils: Southeastern New England, Kentucky’s Wilderness Road, and North Carolina Coastal Pines.

The Fidelity Investments Let It Grow Investment Patch Program introduces Girl Scouts to investing for their future. When girls complete the program requirements, they receive a Fidelity Investments “Let It Grow” patch. The program allows girls to continue to build their skills as they progress through the Girl Scout Leadership Experience, earning patch segments developed for their age levels. The program is available to Girl Scout Daisies through Ambassadors (grades K-12) and girls may start earning patch bars at any level.

The youngest Girl Scouts - Daisies, Brownies, and Juniors, in grades K-5, learn to think about and save for the future, invest in others, and invest in business. Cadettes, Seniors and Ambassador Girl Scouts, in grades 6-12, gain practical knowledge in funding a college education, and investing in a home and for retirement.

“Fidelity is thrilled to partner with the Girl Scouts – North Carolina Coastal Pines to continue our commitment to provide financial education to the community,” said Krista Cavalieri, Community Relations Coordinator for Fidelity Investments. “This program creates opportunities for young women to build life-long financial confidence by establishing a solid foundation in financial literacy.”

“Girl Scouts is committed to providing girls with the skills and resources that they need to prepare for a successful future, and the Let It Grow patch program will serve as a powerful tool in teaching girls business and investment strategies,” said Lisa Jones, CEO of Girl Scouts – North Carolina Coastal Pines. “We are grateful to Fidelity Investments for joining us in our mission of empowering girls through financial literacy.”

Employees from Fidelity mentored the girls during the 2019 pilot year partnership with Girl Scouts of the Green and White Mountains. Girl shared that they had learned, among other things, the importance of planning and saving for their future, about building their own business and developing a business plan, about costs associated with home ownership, and how to turn their dreams and goals into reality. Girls and Girl Scout volunteers appreciated hearing women talk about the opportunities available in the financial world.  

Girl Scouts is committed to offering all girls the opportunity to build their business savvy and hone their financial skills. They do so through patch programs like Let It Grow, but also through the Girl Scout Cookie Program and by earning official Girl Scout badges like Money Counts, Cookie CEO, Comparison Shopping, Business Etiquette, or Good Credit. Entrepreneurship and life skills are two of the four pillars of the Girl Scout Leadership Experience, along with STEM and the outdoors. At Girl Scouts, girls have experiences that put them on a path to a lifetime of leadership, adventure, and success.

The inclusive, all-female environment of Girl Scouts creates a safe space where girls can try new things, develop a range of skills, take on leadership roles, and just be themselves. With programs like the Fidelity Investments Let It Grow patch and the Girl Scout Cookie Program - the largest girl-led entrepreneurial program in the world – Girl Scouts is preparing the next generation of female leaders who will make the world a better place.